Accelerate Your Career in 30 Days

AYC30 PRO · For experienced professionals 40+ earning £50k–£100k+

Reposition and secure the right next role in 30 days.

AYC30 PRO is a live, coached career-repositioning programme for experienced professionals whose old job-search strategy has stopped working.

  • 3,000+ professionals supported through career transition
  • 4.9/5 average review rating
  • Live weekly coaching, direct-outreach strategy and AI-powered job-search tools
Book a Free Career Navigation Call

Your free, tailored strategic repositioning consultation.

Why this works

Built by someone who has sat on every side of the hiring table.

This is not generic career coaching. It's employer-side hiring insight turned into a practical, coached system.

  • 20+ years as a recruiter, employer, sales leader and career strategist
  • Supported 3,000+ professionals through career transition
  • Ran a recruitment consultancy for a decade
  • Delivered workforce programmes for organisations including SAP, Capita, Deutsche Bank and London 2012
Reposition

"I was offered four interviews before Christmas, attended three, and was offered two — including an inward investment role in the City, which I accepted. Your techniques really worked a treat and it was money very well spent. Thanks Gary."

Linzi

Linzi Clarke, 42

Inward Investment, City of London

The real problem

You are not underqualified. You're not too old. You're using a strategy built for a job market that no longer exists.

If you're highly capable and still getting nowhere, the issue almost certainly isn't your experience. It's that the rules changed — and no one told you.

The market has changed.

Hiring is increasingly filtered by algorithms, overloaded recruiters and narrow job specifications. Experience alone is no longer enough. You need a sharper commercial position, a clearer value proposition, and a way to reach the people who actually have the authority to hire you.

The method

The Career Navigation Method: a 30-day system to make the market see your value differently.

Four weeks. Each one produces something you use the next. Nothing theoretical — by the end you have a positioning, a campaign, and the conversations to show for it.

Week 1

Discover

Identify your strongest commercial value, your target roles, your target employers, and the salary you should be commanding. You leave with absolute clarity on where you're going and why.

Strategic Repositioning Personalised roadmap · target-company filter · hidden-market strategy.
Week 2

Position

Build your Personal Value Proposition and Career Accelerator Canvas — not a CV rewrite, but a complete repositioning of how the market sees you. From "experienced professional looking for a role" to "the person who solves a problem employers need fixed".

Commercial Positioning PVP · Canvas · CV and LinkedIn rebuilt around the problem you solve.
Week 3

Communicate

Go direct to decision-makers. Using our scripts and frameworks you bypass the portals and get in front of the people with the authority and budget to hire. This is where real conversations start.

Use AI to strengthen your search — and beat automated filters Direct-approach scripts · networking · AI-powered outreach without learning to code.
Week 4

Deliver

Interview mastery, salary negotiation and closing. You walk into every conversation prepared, positioned and confident — and you start thinking like a professional offering a service, not an employee asking for a job.

Human Edge + portfolio thinking Interview mastery · salary negotiation · career ownership and optionality.
What you get from it

Everything you need to go from invisible to in-demand.

Here's not just what's in the programme — but what each part actually does for you.

Why AYC30 PRO exists

Too many capable professionals believe they're the problem. They're not.

When the hiring system stops responding to you, it's easy to conclude the market is right about you. It isn't. The rules changed — how employers search, how recruiters filter, how AI screens candidates, and how senior professionals need to communicate their value.

AYC30 PRO exists to help experienced professionals stop competing as "another applicant" and start being seen as the answer to a business problem.

What professionals like you are saying

Repositioned — and landed.

Reinvent

"Gary helped me to see my true value and reposition. Increased my salary from £60k to £80k and got to work from home. Now I'm a freelancer I don't know why I wasted all these years."

Ros, 47

HR Business Partner

Reposition

"I was pulling my hair out after months of nothing. Then got offered a consultancy position worth £75k after 4 weeks of following Gary's method."

Raj, 55

Sales Manager

The opportunity

What becomes possible when you're properly repositioned.

One better-positioned role, one avoided stretch of unemployment, or one stronger salary negotiation can be worth many times what you put into the programme.

The complete implementation library

A step-by-step system that supports your live coaching.

Alongside your weekly coaching you get instant access to a full library of step-by-step video tutorials and masterclasses — covering every stage of the Discover → Position → Communicate → Deliver method. Prepare before each session, implement faster between calls, and revisit the training whenever you need it.

  • Personal Value Proposition
  • LinkedIn repositioning
  • Hidden Job Market
  • Direct approach
  • Networking
  • Interview mastery
  • Salary positioning
  • AI job-search tools
Walkthrough of the AYC30 implementation library platform 30+ tutorials & masterclasses
Your next step

How it begins.

01

Book your free call

A 45-minute Career Navigation Call with Gary. We identify the structural shift working against you and name your single biggest constraint.

02

Map your repositioning

Together we map the beginnings of your strategic repositioning and confirm whether AYC30 PRO is the right fit for where you are now.

03

Start your 30 days

Join your cohort and your first live coaching session. Within 30 days you build your positioning, your direct-market campaign and your interview strategy.

AYC30 PRO is for you if…

  • You're an experienced professional, typically 40+ earning £50k–£100k+
  • You know you're good at what you do but can't get the market to see it
  • You've been made redundant, or you're stuck in a role that's going nowhere
  • You want to move before you're pushed — and can commit 4–5 focused hours a week

It's not for you if…

  • You want someone else to apply for roles on your behalf
  • You're looking to completely retrain into an unrelated profession (CR90 is the better fit)
  • You're not able to commit a few focused hours each week
  • You'd rather keep doing what you've always done and hope the market changes back
Reposition

"After six months of losing out at final interview stage, I landed an offer within two weeks of starting AYC30. The positioning work completely changed how I presented in interviews."

Inga

Inga, 45

Account Manager

Our commitment to you

Show up, do the work — and we'll make sure it's worth it.

AYC30 PRO only works if it works for you. If you join, follow the method, and engage with the coaching, Gary is personally committed to making sure you leave with the positioning, the strategy and the momentum you came for. If it isn't the right fit, he'll tell you that on the call — before you commit to anything.

Questions professionals ask before booking.

Will this work if I'm switching industries?

Yes — though if a complete career change is your primary goal, CR90 is the better fit. AYC30 PRO is designed to reposition you fast within or adjacent to your existing expertise. The hidden-job-market strategy and direct approach to decision-makers work regardless of sector, because they bypass the gatekeepers who filter out "non-traditional" candidates. Several clients have used it to land in adjacent sectors they'd never have reached through conventional applications.

How much time do I need each week?

This is a 30-day programme, not a course you watch passively. Expect 4–5 focused hours a week — split between the resources, building your Canvas and PVP, crafting your direct-approach messages, and the weekly live coaching. Everything you do in a given week directly produces something you use the next. By the end of Week 1 you'll have your Canvas and PVP; by Week 2 you'll be reaching out to decision-makers.

Is it live coaching or self-paced?

Both — but the live coaching is the core, not an add-on. Every week you're on a live group session with Gary where your specific situation is coached in real time. The group is deliberately small (8–10 people) so it's genuine coaching, not a webinar you watch on mute. The on-demand resources sit alongside it so you can work at your own pace between sessions.

What if I can't make one of the live calls?

No problem. Every call is recorded and available to watch about an hour after the session ends, so you won't miss anything. You can also send questions, updated LinkedIn profiles or interview questions between sessions and get a tailored response — or have it addressed on the next live call.

Can I do this while I'm still employed?

Yes — many members do exactly that. The work is structured around a few focused hours a week, and we maintain your confidentiality: we never reveal your name or share your CV, LinkedIn or anything else identifying on the calls unless you specifically choose to. It's a discreet way to reposition before you make a move.

When does the next cohort start?

Cohorts run regularly throughout the year and groups are kept small, so places are limited. We'll confirm the next available start date and whether there's room on your free Career Navigation Call, once we both understand whether AYC30 PRO is the right fit for you.

Why not just use LinkedIn, recruiters and ChatGPT myself?

Those tools can help — but they don't create your positioning, identify your highest-value target market, refine your message, or coach you through direct conversations and interviews. AYC30 PRO gives you the strategy, structure, feedback and accountability that turn tools into actual results. The tools are the easy part; knowing how to use them in a changed market is the difference.

You're not starting again. You're repositioning what you already know.

Your experience still has value. Your next move doesn't need to be smaller. And you don't need to navigate a changed job market using outdated rules.

AYC30 PRO helps you take control of the next 30 days — and build a career strategy that gives you more choice long after them.

Book a Free Career Navigation Call